Back to All Events

Comparing E-Commerce Platforms- The Criteria that Matters to Your Online Store

When starting or scaling an e-commerce business, the right platform is more than an efficiency-boosting tool – it can be the key to long-term growth. With an ever-growing number of platforms and features, it may seem overwhelming to research, evaluate, and choose the best one for your unique needs. In this session, Forrester Senior Analyst Emily Pfeiffer will share her insight on each of today’s top platforms, outline their strengths and benefits, and break down the criteria needed for apples-to-apples comparisons with the help of FedEx Services Vice President Ryan Kelly. Tune in to their webinar and choose the best e-commerce platform for your business with confidence. You’ll learn about: Platforms and strategies to succeed, including shipping integrations to connect your e-commerce systems to your shipper’s software, cutting time spent on manual data entry and order processing Platforms for service providers (i.e. those that use Wordpress sites) Benefits of one platform versus another, such as ease of design, flexibility, etc. At-a-glance checklist to compare key criteria for each business’ need BROUGHT TO YOU BY FedEx The FedEx Small Business Center can help with your everyday business challenges by offering advice and guidance from a network of small-business peers and experts. More from FedEx ABOUT THE PRESENTER(S) Emily Pfeiffer - FedEx Services Emily Pfeiffer serves digital business strategy professionals and providers with a focus on the technology that enables commerce. Emily Pfeiffer Senior Analyst, Forrester Ryan P. Kelly As Vice President of Global E-Commerce Marketing for FedEx Services, Ryan Kelly is responsible for the leadership and strategic direction of the enterprise’s global e-commerce vision. Ryan P. Kelly Vice President, Global E-Commerce Marketing, FedEx Services

FREE | REGISTER